1st Car Imports are leading importers of left hand drive cars, they provide a tailored service and offer a variety of brands. 1st Car imports felt their brand no longer represented them, they wanted to rejuvenate their brand and website to represent their growing company. As they rely on their website for enquiries, we needed to give the website a refresh and streamline the user journey, making it easy for potential customers and suppliers to get in touch.
The website uses a WordPress plugin to allow the customer to translate their copy into Spanish.
The custom Wordpress theme included car-specific post types and fields.
The Spanish website follows the look and feel of the English version, whilst adopting a different colour palette to reflect a different international market.
Both websites are mobile responsive and look great on all devices
The Custom Megamenu provides direct access to every vehicle brand, simplifying and streamlining the user journey.
Branding & Logo Refresh
1st Car needed a 'simple yet professional' logo. Our designers worked closely with their team, suggesting several of concepts before we settled on a final logo